What is a Squeeze Page?

In the vernacular of online advertising ad internet, the squeeze page is a kind of page on the web containing information that will definitely interest the targeted readers of every marketer. These squeeze pages are being designed to get the name and the email address details of the reader by mainly encouraging the users to choose an email list in order to receive more information regarding the topic. The marketers will then collect the emails and information which is based upon the information. This is taken in order to follow up at a much later date.

These days, there is some debate regarding the actual definition of these squeeze pages. Some even consider landing ages that would offer up additional hyperlinks to the information and email that are in being signed up to be the squeeze page. However, some people who are standing in the same industry only believe those pages that contain an email sign up are also squeeze pages. In a simple sense, the best definition about what squeeze pages really are is that, it is a page being designed to get the email addresses and names, with the Opt-in form, wherein the potential customer should fill in.

Category: Databases

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